BUIES CREEK, N.C. -- The Campbell women's basketball team will be one of more than 750 schools taking part in the first-ever Women's Basketball Coaches Association (WBCA) "Think Pink" initiative on Feb. 11, when the Camels play host to Kennesaw State in a 7 p.m. (ET) game at Carter Gym

The WBCA's "Think Pink" initiative is a global, unified effort for the WBCA's nation of coaches to assist in raising breast cancer awareness on the court, across campuses, in communities and beyond.

For the Feb. 11 game vs. Kennesaw State, Campbell players will wear pink t-shirts in their pregame warm-ups as will the pep band. Additionally special "Think Pink" t-shirts will be given to the first 300 fans through the door that evening. All fans in attendance will also receive a pink ribbon and bookmark courtesy of the Triangle Affiliate of the Susan G. Komen Foundation. Further, admission to the game will be free for anyone who wears pink to support breast cancer awareness to the game.